Advertise With Off-Farm Income

Compare podcasts to the traditional advertising mediums:

Radio – you can only hope that the demographic you are targeting makes up a significant percentage of the audience that you are being broadcast to

Print Media – with decreasing circulations and busier schedules, your target audience is becoming less and less likely to find you here

Television – t.v. has the same limitations as radio but it is more expensive

Website Banner Ads – these are effective for getting eyes on your brand name and slogan, but does the website really compel the reader to buy from you?

Less For More – all of the above modes of getting your message out get you less exposure and cost you more than advertisements on podcasts.

• Podcast hosts develop devoted listeners who download that show on purpose.
• Podcast listeners are there because they have an interest in the theme of the show, so you know that 100% of the audience fit into the demographic you are looking for.
• Podcast commercials are created by the host, talking about their personal experience with your product or service.  They move your potential customers further into the sales funnel than any other medium.
• The cost to advertise on a podcast is directly scaled to your exposure, which is verifiable by download data.

• E-Commerce Times
• Social Media Today
• Content Marketing Institute
• Fortune Marketing Company
• Kikolani Blog